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Paradox-aware leaders are rare. Are you one of them?

by Jared Oates
Nov 11, 2025
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Hi 

Every leader at some point feels trapped by an impossible choice.
Push for results or protect your people.
Cut spending or make a bold investment.
Be patient or act now.

These decisions feel like either/or crossroads, but they’re really invitations—to think differently.

Compromise, as it’s commonly understood, doesn’t solve much. “Splitting the difference” leaves everyone half-satisfied and no one truly served. Paradox-aware leaders take another path. They look beneath the surface to find what each side is really trying to achieve—and then design a Both/And solution that honors both. To learn about how they do it, read this short blog post: Paradox-aware leaders are rare. Are you one of them?

This is also what I explore in my new book, Tension—Mastering the Superpower of Paradox-Aware Leadership, which launches Tuesday, November 18 at 9 a.m. Pacific / Noon Eastern. For a few hours, the Kindle edition will be just $0.99. I'll send a reminder with a link for the promotional price.

If you’ve ever felt stuck between two necessary things that feel contradictory, this book will help you find the creative, non-obvious solutions that last. 

I’d love for you to join me on launch day—and, more importantly, to start practicing Both/And leadership in the moments that matter most.

Warmly,
Jared

P.S. Want to see how paradox-aware you already are? Take the 7-minute Leadership Strengths Self Assessment before launch day. It’s a quick way to introduce paradox-awareness for both individuals and teams.

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